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December 4, 2013

Kevin Hart to co-star with LeBron James in Universal's Ballers

Kevin Hart is attached to co-star with LeBron James in the Universal and Imagine Entertainment comedy Ballers.

Hart will also co-write the script with Chris Spencer, Harry Ratchford and Joey Wells. Brian Grazer and Michael Rosenberg are producing.

Hart will play the brother of an NBA superstar who gets a chance to prove himself when he and some friends attend a weekend fantasy basketball camp.

Imagine's Kim Roth will serve as executive producer alongside Hart, James and Maverick Carter of LeBron Inc.

Hart is repped by UTA and 3 Arts Entertainment and can be seen next in Universal's Ride Along. Deadline Hollywood first reported the news.

(source: article written by Justin Kroll in Variety)

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September 16, 2009

LeBron James to star in Basketball pic

LeBron James will make his feature starring debut, playing himself in Fantasy Basketball Camp, a Universal Pictures and Imagine Entertainment comedy.

Brian Grazer is producing. Lowell Ganz and Babaloo Mandel are writing the script.

Pic is a comedy about five guys from different backgrounds who come to Vegas to live out their fantasy by attending the LeBron James Adult Basketball Camp. While it should be enough that these dreamers get to breathe the same oxygen as their hero, the campers drag James into their various life issues, ranging from serious to idiotic.

Grazer said the picture came out of meetings he had with James and his partner Maverick Carter, encounters that left Grazer feeling confident the Cleveland Cavaliers star could make the same easy transition to the screen that Eminem did in his screen debut on 8 Mile, which Grazer also produced.

"I initially sought LeBron out because my 8-year-old son, Thomas, and I were just dying to meet him, but I felt that beyond being one of the world's great superstar athletes, here was someone so relaxed and comfortable with himself that he would have the capability to be that way onscreen," Grazer said. "Later, when I watched him host Saturday Night Live, and saw his advertising work, it was clear he can do this."

James will be executive producer along with Carter and Imagine's Michael Rosenberg and Kim Roth.

The intention is to begin production next summer.

James is also the focus of the documentary More Than a Game, which explores his high school years in Akron, Ohio. Lionsgate is releasing the doc starting with Oct. 2 openings in Los Angeles and New York.

(source: article written by Michael Fleming in Variety)

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